Lets face it we’ve all been there, moving is a hassle, No way around it its one of the most stressful times one could have. Did you know...

In a ‘normal year’, USPS says 20% of consumers will move to a new residence. With the pandemic added in, experts are predicting an...

A story playing out in various forms across the country Jack Smith (obvious fictitious name) sat at the desk of his upper-class suburban...

Morphing of America I recently read an interesting summary in the Wall Street Journal, by authors Dougherty, Rigdon and Overberg,...

Pulling the marketing ‘plug’ to ‘plug’ your revenue hole is a sure way to de-energize your business for a post-Corona recovery. We get...

Situation · The U.S. economy has slowed dramatically due to non-essential business closings and significant slowdowns and revenue...

Question: What does an expensive customer relationship management or CRM system; with stale data inputs and 4-day old fish have in...

An e-mail campaign hits before the holiday season and helps solve the 'honey, our kitchen needs a face-lift and fast' conundrum! Proposed...

If you're thinking about a security system, SimpliSafe takes a comforting approach, unlike other security firms that focus on fright....

Nothing says "boo" like a deflated air bag, that car won't start sinking feeling in your midsection or the repair guy taking 15 minutes...

Porsche goes all out to convince you that you're not really living unless you're driving a Cayenne. The only thing missing here is the...

Generic direct mail piece is good bedtime reading.......yawn! Assumed Target Market -Everybody in a zip code, probably with a house and a...

Spring Time (or Lime) tries to go all Amazon.com, but steps in it big-time on Instagram! Proposed Target Market: -On-line male shoppers...

In today’s day and age, there are many ways for businesses to target prospects. While direct mail sounds like a strategy from the past,...

In today’s day and age, you have access to more data than ever before. This holds true as an individual and business professional. You...

When you send a piece of mail – such as a letter to a loved one – you expect it to arrive at its destination in a timely manner....

Many companies create a marketing strategy, implement the finer points, and wait for big things to happen. While this approach can lead...

Do you have a strategy in place for obtaining feedback from your customers? If not, there’s no better time to learn more about online...